Example 2 - family member

You: Hi Mum, how are you today? Where’s Dad? Great to hear about him winning a prize in the show! 
Normal chit chat.... 5 mins later - Cup of tea half drunk...
You: You know how I’m always worried that I might lose my job and I could do with more money. The children just seem to keep costing more and more money every month!
Mum: Tell me about it, you still cost me more now, even though you don’t live here!
You: Well, after an unexpected chat with a friend recently, who told me about an interesting company, I did some research and it seems like it could be what I need. 
Mum: What company? What do they do?
You: Well to explain that one, they have Sir Terry Wogan helping them and they have made a really short video to show people.  Can we watch it now and I’m hoping you can help me with some ideas afterwards.   [Watch the Video]
After showing them Terry, you can then show them the “How The Money Works”  animation, as that completes the picture as to why you are doing it.
A part time opportunity to earn extra money to pay for the holidays and make life easier, without any risk because you still have your current job.
You: So Mum, I can help people with saving money while earning some extra income at the same time!
You: Please could you help me and be one of my first customers and tell a few friends about it?
Mum: Well Terry said to pop onto the interweb and see for myself, so we could do that now and I can see what it looks like. [.... Go onto Join The Club and check out the savings]

You: I’m going to see Nick [their Brother] later and ask him to help me too. Then I’m seeing my best friend Alex tomorrow.  Can you think of anyone else I should meet up with?
Mum: Well your Uncle Tom would be brilliant at this, he’s always talking to everyone and always wants the best!